First the good news – the market is getting better, and it will be
easier to sell that house. Now the bad news. You will probably still have a
hard time moving that home if you don’t follow certain steps.
De-clutter
As you might expect, we’re going to tell you one of those things you
hear all the time – clear the clutter for a faster sale. And while you should
obviously clean the house before a showing, we’re talking about the emotional
clutter so often associated with a home. Yes, you’re going to have many
memories that happened in that home, but unless you can put this aside, it can
hamper you from showing your home, or moving through the stages of selling a
home. Subconsciously, you may not be ready to leave those memories behind.
Determine for certain that you’re emotionally ready to let go, and you’ll do a
much better job of following through with all of the necessary steps to sell
your home.
Worth It
Determine what your house is really worth. Unless you’re in
a seller’s market, pricing your home way above the market’s selling price will
drive away offers you might get at actual market price. Again, we go back to
emotional attachments. Just because your home has an English garden you love doesn't make it more valuable than your neighbor’s house with a simple back yard. If
anything, it might even be a detriment to people who will have to re-landscape
the area to suit their tastes. To see what Listed vs. Sold
pricing looks like in your zip code, you can always find market analysis on
your agent’s site. Research is always worth it.
De-clutter More
Now let’s talk clutter again. Your yard should look the
part. It should be just as inviting as the interior of your home, which by now,
you already know has to look good for a showing. Stand back and take a good
look at the area as you approach it. It goes without saying that the toys in
the yard need to be picked up, but does it look maintained? Are there worn
paths, or obvious bare spots in the lawn? Are there dead or dying bushes? Do
the bushes look over grown? If you answered yes to any of these, it’s time to
act. Take a picture of the front lawn from different angles, and give them a
critical review. Add greenery where it looks bare, and maintain the existing
elements. In short, make it inviting. If need be, take your pics to a garden
center to ask for recommendations.
Get the Picture
Get photos. Lots of photos. While you have your home cleaned
and staged to perfection, get pictures from as many angles as possible. Get a
wide angle lens, get on a ladder, and get the pics no one else has. If you have
the means, hire a pro for your pictures, and get those photos - lots of them!
The reason for this is that you aren't always going to be able to accommodate every
viewing request; we know that, but having them on a web site can go a long way
toward maintaining buyer interest when you can’t accommodate a last-minute viewing.
That Uniqueness
Find the unique, and play it up. Every home has something
about it that makes it special. Whether it’s that large, walk-in pantry, or unexpected
spaciousness, there is something great about your home – or you wouldn't have
bought it. Sometimes it’s outside the home. The school district may be amazing,
or simply the neighborhood itself that makes the area a great place to live.
Sit down and make a list of all the great things about your house, and it will
make it easier to talk about when you’re showing your home. Uniqueness is
there, you just have to look for it.
Find an Agent
Unlike other sales you can probably handle yourself, let’s face
it, you call professionals to do technical jobs. Chances are good you don’t
have a background in selling real estate. It takes certain resources,
connections and availability to make the sale of a home nearly flawless. If you
want to get more for your home, and you don’t know the intricacies of real
estate sale, get an agent. Because there are lots more important steps in
selling a home that go beyond this basic list, and your real estate agent is
going to know them, this is probably one of the most important of those steps.
Find your agent here: shafferrealtyllc.com